Lori Coppels, Destination Sales Manager

LoriLori Coppels currently serves as the destination sales manager for Visit Pensacola. She is responsible for increasing the number of international and domestic, group and leisure travelers to Pensacola through creative sales initiatives and active memberships in major tourism organizations. Additionally, she maintains professional relationships with state, regional and local tourism representatives to help expand our marketing potential through cooperative regional promotions.

Following a career in finance, Coppels joined the tourism industry in 1998 as a tourism ambassador at the Pensacola Visitor’s Information Center. With a knack for the business, she quickly moved up and has held several roles within the organization’s sales and services department.

Outside of the office, Lori is actively involved in the local community. Currently, she serves as a volunteer for the Pensacola Lighthouse and Museum, United Way and is the hotel/lodging committee chair for 2018-19 SkillsUSA. Additionally, Coppels is a graduate of Leadership Pensacola (LeaP), the American Bus Association’s “Certified Travel Industry Specialist” (CTIS) professional program and the Southeast Tourism Society Marketing College’s “Tourism Marketing Professional” (TMP). A native of Mobile, Ala. you can find her snorkeling, boating or relaxing at the beach with her husband.