Visit Pensacola

Nicole Stacey

Nicole Stacey

Nicole Stacey joined the Visit Pensacola team in 2016 as the director of marketing and communications. She is responsible for overseeing the organization's domestic and international marketing efforts, the organization's agency, Showcase Pensacola, grant allocations, public relations, brand identity, social media, and web design.

Prior to Visit Pensacola, Stacey was the executive director of the Pensacola Beach Chamber of Commerce, where she was responsible for the day to day operations. She has over nine years of marketing and communications experience and has been in the tourism and hospitality industry for more than seventeen decades.

Her significant achievements include:

  • Evolved Visit Pensacola public relations efforts which consist of out of market activations in Nashville at the Country Music Awards, New York, and Canada
  • Responsible for rebranding Visit Pensacola and developing The Pensacola Experience
  • Evolved Tourism Works for Pensacola campaign, an initiative to communicate the value of tourism in Escambia County
  • Progressed the Visit Pensacola Grant Program giving organizations/events in Escambia County the opportunity for additional marketing dollars to grow and expand the variety of experiences within the community
  • Managed a $281,000 BP grant to improve Taste of the Beach, an annual festival on Pensacola Beach that highlights the area's diverse cuisine and drives tourism
  • Evolved the Pensacola Beach Chamber of Commerce membership, budget and community presence

Stacey is active in several state and national professional and travel industry associations including:

  • Florida Public Relations Association – 2020 VP of Chapter Services, 2018 Vice President of Annual Conference, responsible for the execution of the 80th annual state conference. 2017 President of the Pensacola Chapter.
  • Florida Association of Destination Marketing Organization PR Committee
  • NWFL Coalition Brand Team member

She is actively involved in the Pensacola community, including:

  • University of West Florida Alumni Board of Directors as the Vice President
  • Leadership FPRA Committee
  • Leadership Pensacola Committee 2019 Community Awareness Chair, 2018 Government Co-Chair, c/o 2015 graduate
  • Fiesta of Five Flags Board of Governors
  • Krewe of Hip Huggers Board of Directors – Pensacola Mardi Gras Krewe
  • Big Brothers Big Sisters of Northwest Florida
  • Sister Cities International

Nicole is a graduate of Leadership Pensacola's class of 2015, and she was named an InWeekly Rising Star in 2013. She holds a master's degree in strategic communications and leadership and a B.A. in public relations and marketing from the University of West Florida.

In her spare time, she enjoys spending time with her family and friends and traveling!