Ballet Pensacola
400 S. Jefferson Street Pensacola, FL 32502 (850) 432-9546
Partner Report
REGISTER FOR DECEMBER HOSPITALITY ROUNDTABLE LUNCHEON
You are invited to join us at our Holiday Hospitality Roundtable and Gift Exchange!
Tuesday, December 16th, 2025
11:30 a.m. - 1:00 p.m.
Union Public House
We're Hiring!
Call for Deals
We are currently seeking deals/ special offers tied to several upcoming opportunities. Please submit your offers so we can feature them. Don't miss this opportunity to showcase your business to our visitors and drive more users to your website!
Give the Gift of Pensacola
As the holiday season arrives, we're featuring Holiday Deals/Specials and inviting shoppers to give the gift of Pensacola! Our Holiday Deals page will be featured on VisitPensacola.com, our kiosks, and mobile app to showcase your business.
What's Visit Pensacola Been Up to This Month?
VISIT FLORIDA/UK Huddle
Darien, Nicole, and Kaya traveled to London for the inaugural VISIT FLORIDA UK & Ireland Huddle, connecting with top tour operators, travel agents, and media to share why Pensacola is The Way To Beach™. Additionally, the Northwest Florida Beaches Coalition was represented by Pensacola, Destin–Fort Walton Beach, and Panama City Beach, teaming up to showcase our 8-county region and promote Adventure Within Reach across Northwest Florida. Connecting with global travel partners ensures Pensacola remains top-of-mind for international visitors, creating lasting economic impact through tourism dollars that support local jobs, businesses, and growth in Escambia County.
Crowdriff Converge Conference
Visit Pensacola Digital Marketing Manager Shawn Brown was selected to attend the Crowdriff Converge Conference on Vancouver Island this October. It was a small but impactful gathering of destination marketing professionals. It was an inspiring few days of learning and collaboration—sharing ideas on how AI is shaping the future of DMOs, exploring best practices, and seeing how different destinations are using new tools and technology. He was also able to roll up his sleeves for hands-on hackathons and build creative AI-powered solutions together. Between good discussions, shared meals, and lovely West Coast views, it was a memorable time of connection and discovery. A big thank-you to the CrowdRiff team for hosting such an amazing experience!
PNS Groundbreaking Ceremony
We attended the groundbreaking for Pensacola International Airport's new and long-anticipated terminal. The expansion marks a major milestone in Escambia County's continued growth, improving capacity, efficiency, and traveler experience while supporting future economic development. The project will help meet rising passenger demand, attract new routes, and enhance Pensacola’s role as a key gateway to Northwest Florida. Congratulations to Pensacola International Airport for this pivotal moment in Pensacola's history!
Florida Society of Association Executives Education Expo
Visit Pensacola team members Kaya Man and Tia Robbins had a great time representing Visit Pensacola at the 2025 Florida Society of Association Executives Education Expo in Tallahassee! They were able to get connected with amazing association planners interested in bringing their next meeting or training to Pensacola, The Way to Meet!
Beach-O-Ween
The Visit Pensacola team wrapped up another successful Beach-O-Ween event. We’re incredibly grateful to all the vendors, partners, and community members who came together to make this event such a fun and festive success!
Visit Pensacola Annual Meeting
We’re grateful for the chance to reflect on a year defined by growth, collaboration, and meaningful wins for the Pensacola Bay Area. Thanks to our incredible hospitality and tourism partners, stakeholders, and community members, whose efforts continue to elevate the Pensacola Bay Area as a top destination. Your hard work supports local jobs, uplifts our community, and keeps Pensacola thriving year after year!
DEMA (Diving Equipment & Marketing Association Show)
Several members of the Visit Pensacola team (Darien, Kaya, Lindsey, and Jennifer) headed to Orlando for DEMA Show (The Diving Equipment & Marketing Association) with the Northwest Florida Beaches coalition to share all the incredible diving opportunities there are in Pensacola, and the Northwest Florida region. They were able to meet and network with experienced divers from all over the world! DEMA Show is the largest trade-only event in the world for diving, travel, and action water sport professionals. Great work, team!
EntreCon
The Visit Pensacola team members joined local leaders and entrepreneurs at EntreCon, Pensacola’s signature conference for business, innovation, and leadership development. It was a fantastic two days of learning and gaining new perspectives. Our Vice President of Destination Development, Nicole Stacey, was able to speak on a panel at EntreCon titled "Board’ing School: Finding Your Seat, Knowing Your Why, and Serving With Impact".
A big congratulations to the Studer Community Institute team for hosting another impactful and engaging conference this year!
Visit Pensacola Sandbox at CMA’s
Visit Pensacola Board of Directors Member Brent Lane and Vice President of Destination Development Nicole Stacey were in the Visit Pensacola Sandbox for the week at the CMA's, showing Nashville exactly why Pensacola is The Way to Beach™!
National Coalition of Black Meeting Professionals
Destination Sales Manager, Tia Robbins, traveled to Portland for the National Coalition of Black Meeting Professionals 42nd Annual Conference. Tia represented Pensacola as the only Northwest Florida destination in the NCBMP community, showcasing why Pensacola should be next on their meeting and conference lineup. Great job representing, Tia!
October Earned Media + Public Relations Efforts
Traditional Media
Welcome New Partners
Tipsy Scoop Pensacola
194 N Palafox St Pensacola, FL 32503 (850) 558-3179
Celebrations the Florist
717 N. 12th Ave. Pensacola, FL 32502 (850) 433-2022
Pointe South Vacation Rentals
13578 Perdido Key Drive Pensacola, FL 32507-9638 (850) 332-1325
About Visit Pensacola
Visit Pensacola is the official destination marketing organization for Escambia County, representing Pensacola, Pensacola Beach, and Perdido Key. As America’s First Settlement, founded in 1559, and home to the #1 beach in the U.S., as voted by Condé Nast Traveler readers, the Pensacola Bay Area blends more than 465 years of history with nearly 40 miles of sugar-white sand and emerald Gulf waters. Visit Pensacola is responsible for building tourism as a key economic driver for Escambia County through destination marketing, visitor inspiration, and supporting the local hospitality community.
